About The Social Shepherd
The Social Shepherd, established in 2018, is a Bath-based agency specialising in social media and paid social campaigns for direct-to-consumer brands. With a team of 51–200 professionals, they combine expertise across social media management, PPC advertising, content marketing, and video production to create integrated campaigns that build engaged audiences and drive measurable conversions. Their approach centres on content-driven strategy, recognising that authentic, well-crafted social content is fundamental to success in competitive D2C markets. Whether you're looking to scale your social presence, optimise paid campaigns, or develop compelling video content, The Social Shepherd brings both strategic thinking and hands-on execution. Based in Bath, they're well-positioned to support brands across the UK and internationally, offering the resources of a mid-sized agency with a clear focus on social and performance marketing.
Services
The Social Shepherd builds and manages social media strategies specifically designed for D2C brands, creating content-driven campaigns that grow audiences and drive conversions across platforms.
They manage paid social advertising campaigns, optimising spend and performance to ensure your ads reach the right audience and deliver measurable return on investment.
The Social Shepherd develops content strategies and assets that support your social and PPC campaigns, positioning your brand effectively within competitive D2C markets.
They produce video content tailored for social platforms and paid campaigns, integrating it into broader strategies to increase engagement and drive campaign performance.
Key Facts
Frequently Asked Questions
What types of brands do you typically work with?
The Social Shepherd specialises in direct-to-consumer (D2C) brands, helping them build audiences and drive conversions through content-driven social campaigns. Their experience lies in understanding the unique challenges D2C businesses face when competing on social platforms.
Do you offer video production as part of your social media campaigns?
Yes. Video production is one of their core services and sits alongside their social media, PPC, and content marketing offerings. They integrate video into broader campaign strategies to maximise engagement and performance across social channels.
What is the typical engagement model when working with The Social Shepherd?
As a team of 51–200 people, they have the capacity to handle campaigns of varying scale and complexity. You'd work with them on strategy, campaign management, and ongoing optimisation—drawing on their expertise in paid social, organic content, and video assets.
Why choose a Bath-based agency rather than one in London?
Location doesn't define capability. The Social Shepherd has been delivering results since 2018 and can work with brands across the UK and beyond. Being based outside London often means competitive pricing and a team that's focused on results rather than prestige.
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