Edge45
York
About Edge45
Established in York in 2015 by Colm Docherty, a qualified mechanical engineer, Edge45 brings an analytical and logical methodology to digital marketing, stripping out the industry jargon in favour of measurable results. Their work centres on search engine optimisation, including technical SEO, ecommerce and Shopify SEO, website migrations and the newer field of generative engine optimisation, alongside content marketing, digital PR, pay-per-click advertising and conversion rate optimisation. The agency describes its approach as profit led, prioritising conversions, leads and revenue over surface-level metrics such as raw traffic. Transparency sits at the heart of how they operate, a direct response to Docherty's frustration with agencies that placed their own bottom line ahead of the client. As a Google Partner recognised at the UK Search Awards and Prolific North Awards in 2024, they combine technical rigour with close, honest client relationships. Businesses wanting search and marketing support tied to commercial outcomes will find a natural fit here.
Services
Edge45 delivers profit-led digital marketing spanning SEO, generative engine optimisation, content marketing, digital PR and pay-per-click advertising, all geared towards conversions and revenue rather than vanity metrics.
The team applies an analytical, data-driven methodology to measure performance, running conversion rate optimisation and tracking the metrics that map directly to leads and profit for each client.
Key Facts
Frequently Asked Questions
Where is Edge45 based?
Edge45 operates from The Guildhall on Coney Street in York, YO1 9QL. The agency works with clients across the UK, applying its search and digital marketing expertise from its York base.
What makes Edge45's approach different?
They describe their approach as profit led, focusing on conversions, leads and revenue rather than vanity metrics like raw traffic. Founder Colm Docherty brings an engineer's analytical, jargon-free methodology and a strong emphasis on transparency.
What services does Edge45 offer?
Their core work covers search engine optimisation, including technical, ecommerce and Shopify SEO, plus content marketing, digital PR, pay-per-click advertising, conversion rate optimisation and SEO training. Analytics and measurement underpin everything they do.
Is Edge45 an experienced agency?
Edge45 was founded in 2015 by Colm Docherty, a qualified mechanical engineer. The agency holds Google Partner status and was recognised at both the UK Search Awards and Prolific North Awards in 2024.
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